Keelway partner playbook · 2026

Build the pilot. Hand off the account. Keep earning.

A practical guide for agencies and AI consultants who build client agents: how the pilot works, what the handoff changes, and how the first-year commission is attributed.

Who this is for

Keelway is for agencies, AI consultants, system integrators, and technical service teams that build and manage AI agents for clients. You bring the client relationship and the implementation. Keelway provides the platform, a free pilot workspace, and the partner commission.

It is not a lead-generation affiliate link. The partner builds and runs the pilot, then hands a production-ready agent into an account the client owns.

The model: pilot → handoff → commission

01 · Pilot

Prove the use case before the client commits

Use your partner workspace to prepare the knowledge, configure the agent, and run a focused client trial. The client does not need a paid production account to see the outcome.

02 · Handoff

Move the agent into a client-owned team

The finished agent moves into a newly created client team. The client accepts an email invitation as the owner. You remain an admin so you can keep managing and improving the deployment.

03 · Commission

Earn on the client's subscription

The client chooses a production plan. The deployment is attributed to you, and you earn 30% of the client's subscription for the first 12 months. You bill your own service fees separately.

04 · Retainer

Keep the relationship

The handoff changes ownership, not the relationship. Keep tuning answers, maintaining sources, and reporting on the value delivered.

What the partner workspace includes

When a deployment becomes production usage, it moves to the client's paid plan. If your own workspace needs more capacity, you can choose a paid plan that fits.

The onboarding checklist

  1. Discovery. Confirm the client use case and the success criteria for the pilot.
  2. Knowledge preparation. Gather the sources the agent needs and note any access constraints.
  3. Pilot. Build, test, and run the agent with the client against the agreed success criteria.
  4. Handoff. Move the agent into a client-owned team; the client accepts as owner and you stay admin.
  5. Retainer. Set the ongoing management and improvement cadence.

Commission and attribution rules

What Keelway is not

Questions worth asking before you apply

Do I need a client already?

A concrete client use case makes a stronger application, but you can apply with the segment and problem you want to serve.

Can I charge for implementation?

Yes. Your service fees are separate from the client's subscription and the partner commission.

What happens after the handoff?

The client becomes the owner of the team and subscription. You remain an admin and keep managing the deployment if the client wants you to.

How long does the pilot take?

It depends on the use case and the client's source material. The pilot is scoped during discovery; there is no fixed one-size window.

Ready to apply?

Applications are reviewed before a partner workspace is issued. Tell us about your practice, the clients you serve, and the agent use case you want to pilot.